Here is Cars.com “Lifetime of Confidence” ad from the Super Bowl. I thought this one worked out so well because I had no idea what the ad was for until the end. The visuals and writing was compelling enough that I enjoyed it, and thus the Cars.com tag at the end really stood out. Though I’ve read that this is basically the same commercial from last year, but I don’t remember it.
DDB is responsible for the commercial, who also made the Bud Light clothing drive advertisement, and the Cotton commercial featuring the gorgeous Zooey Deschanel.
