This DirecTV commercial works for me on a couple of different levels. First I find that using a bank robbery where there is an actual explosion and the criminals seem to be pretty, well, criminal-y to be fairly daring. The heightened situation works well for the humor, but I feel a lot of ads would want to shy away from something like a bank robbery that might upset or offend anyone.

Also, two very talented actors are included in the commercial. One being Dule Hill from Psych (and GHOSTWRITER! Awesome!) as well as Alan Tudyk who was fantastic in Dodgeball and Death At a Funeral.

If I was to ever afford cable television, DirecTV has made a pretty great selling point in that they understand what makes commercials interesting so I’d be compelled to give them a chance.

The commercial is from Deutsch who we mentioned a few weeks ago with their HTC phone advertisement.